健康・ウェルネス需要がコラーゲンサプリメント市場の成長を牽引

The global collagen supplement market is expected to experience steady growth, expanding from USD 2.5 billion in 2024 to USD 3.96 billion by 2031 , reflecting a healthy compound annual growth rate ( CAGR ) of 6.8% . This growth trajectory highlights collagen's expanding role as a functional food ingredient in wellness, anti-aging, and promoting joint health. Shifting consumer preferences, advancements in supplement formulations, and the surge in e- commerce are driving a major transformation in the collagen supplement industry. Read the full report here: https://www.fairfieldmarketresearch.com/report/collagen-supplements-market

Market Insights
: Collagen supplements have evolved into mainstream health foods globally. Growing consumer awareness of collagen's benefits for skin elasticity, bone strength, and muscle recovery has led to widespread adoption across age groups. While older consumers are turning to collagen for anti-aging and athletic performance support, younger generations, influenced by fitness culture and social media trends, are incorporating collagen into their workout and beauty routines.
By 2024 , tablets and gummies combined will account for approximately 60% of the market share , reflecting consumers' preference for convenience. At the same time, bovine collagen remained the dominant source, accounting for 34 % of the market share, due to its affordability and wide range of applications in food, health, and beauty products. Meanwhile, marine- and plant-based alternatives are rapidly emerging as ethical and sustainable solutions, broadening their market appeal.

Key Growth Factors
: 1. Health and Wellness Demand:
Growing awareness of preventative medicine and functional nutrition continues to drive adoption of collagen supplements. Demand is growing across all age groups as consumers seek natural solutions to boost vitality, manage joint health, and improve skin appearance.
2. Anti-Aging Solutions in an Aging Society :
The growing elderly population worldwide is a key driver. Collagen is increasingly being touted as an anti-aging solution for wrinkles, bone density, and mobility, aligning with older consumers' desire to maintain their quality of life.
3. Delivery Format Innovators
: Companies are expanding beyond powders and capsules by offering gummies, flavored powders, and ready-to-drink beverages, increasing accessibility and lifestyle compatibility. Enhanced collagen products combined with vitamins and antioxidants are also addressing the growing demand for multifunctional supplements.
4. Digital Influence and Accessibility
: Online platforms and social media campaigns are significantly increasing collagen awareness, enabling brands to connect with health-conscious consumers and expand their reach globally.

Business OpportunitiesThe
market offers significant opportunities in several areas:
• Plant-based and vegan collagen: Advances in biotechnology have led to the emergence of fermentation- and bioengineering-based collagen alternatives, appealing to vegans and environmentally conscious buyers.
• Personalized nutrition: With the rise of customized health plans, tailored collagen supplements addressing specific needs (skin, joint health, muscle recovery) represent an expanding growth niche.
• Integration into functional foods: Collagen is now being used not only in supplements but also in snacks, beverages, and fortified foods, broadening its consumer base.
• Emerging markets: Countries in Asia Pacific and Latin America offer untapped potential for global companies, driven by a growing middle class and rising disposable incomes.

Key BarriersAlthough
the outlook remains favorable, the collagen supplement market faces challenges.
• Allergic reactions: Some people experience side effects from marine collagen, such as bloating, rashes, and fish-related allergies. This may hinder widespread adoption among sensitive consumer groups.
• Skepticism and lack of awareness: Misleading claims and a lack of consumer education in emerging markets contribute to skepticism about collagen's effectiveness.It is essential to address these concerns with transparent, evidence-based communication.

Regional Analysis:
North America continues to dominate the collagen supplement market, accounting for 35% of the global share by 2024. The United States leads the region due to high consumer spending on dietary supplements, robust distribution through pharmacies and e- commerce, and strong demand for preventive care. Asia-Pacific is projected to experience the fastest growth through 2031 , driven by rising disposable incomes, a cultural emphasis on beauty and skincare (particularly in South Korea and Japan), and an aging population in countries like China and Japan . The growth of e- commerce in India and Southeast Asia is further fueling adoption. Europe is also a mature market supported by strong demand due to an aging population and widespread acceptance of preventive care. Consumers in Germany, France, and Italy have shown strong interest in joint and bone health products, providing a stable demand base.

The collagen supplements market is highly competitive and innovation-driven. Major players include:

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